The Eric Mower Advertising Forum was founded by our advertising department in 2009, in honor of alumnus Eric Mower ’66, G’68, and Chairman and CEO of Eric Mower and Associates. This forum hosts some of our industry's premiere professionals to provide students and faculty with practical, workshop-oriented learning experiences. 

 
 

Upcoming Speakers

Marla Kaplowitz

PRESIDENT & CEO, 4A’s

Bringing 30 years of industry experience in marketing and communications, Marla joined the 4A’s in May 2017 to help define and shape the future focus for the association. Under her leadership, the 4A’s purpose is to help empower its members to deliver insightful creativity that drives commerce, and influences culture all while moving the industry forward…

TIME & DATE

Wednesday, October 17, 2018
6:30 - 7:30PM

Location

Hergenhan Auditorium
140 Newhouse 3

 
JimmLasser

Jimm Lasser

CREATIVE DIRECTOR, WIEDEN+KENNEDY, NYC

Jimm is a Creative Director at Wieden+Kennedy in New York City, New York. He is credited with putting George Washington into a Dodge Challenger, Eminem into a Chrysler 200, and Clint Eastwood into politics. He recently finished his first film on a former Syracuse graduate's relationship with a monkey…

TIME & DATE

Monday, November 5, 2018
6:30 - 7:30PM

Location

Hergenhan Auditorium
140 Newhouse 3

 

Past Speakers

Eric Mower

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Beginning in 1968, after receiving a master’s degree in public communications from the Newhouse School, Mower guided a small, one-office, Syracuse-based firm to become a nationally recognized, integrated marketing and communications practice with nine U.S. offices. Mower’s experience includes a wide range of B2C and B2B categories in both advertising and public relations, including brand development and crisis communications.

Mower is a member of the Newhouse Advisory Board and a Life Trustee of Syracuse University. He is co-chair of the Business Council of New York State; chair of the American Association of Advertising Agencies (4A) Government Relations Committee; chair emeritus and continuing director of the Advertising Self-Regulatory Council (ASRC); and member of the board of directors of the Council of Better Business Bureaus. He is also a past officer and director of 4A’s national board and a past director of the American Advertising Federation (AAF).

Eric Mower + Associates was twice honored among Advertising Age’s Top 10 Best Places to Work.

Mower received Syracuse University’s highest alumni honor, the Arents Award, in 2015.